Insights

Field notes on media, technology, and government contracting.

Practitioner perspectives from Riley Media — how we ship work, read the market, and pursue contracts.

MVP vs. Full Product Build: How to Decide What to Ship First
Technology & AI 6 min

MVP vs. Full Product Build: How to Decide What to Ship First

An MVP isn't a half-built product — it's the smallest thing that tests your riskiest assumption. Here's how to decide what goes in version one and what waits.

Oct 15, 2026

Custom Client Portal vs. Off-the-Shelf Software: Which Fits Your Business?
Technology & AI 7 min

Custom Client Portal vs. Off-the-Shelf Software: Which Fits Your Business?

Off-the-shelf tools get you running fast; custom portals fit your business exactly. A decision framework for choosing between them.

Oct 10, 2026

Automating Manual Workflows with AI: A Practical Starting Point
Technology & AI 7 min

Automating Manual Workflows with AI: A Practical Starting Point

AI automation works best on workflows that are repeatable, rules-based, and recoverable. Here's how to pick the right one and scope a first pilot.

Oct 5, 2026

Where to Start with AI: The First 30 Days
Technology & AI 6 min

Where to Start with AI: The First 30 Days

Before any pilot, the highest-leverage moves are boring: audit your data, pick one painful workflow, and define the metric you'll measure. A 30-day starting plan for organizations adopting AI.

Sep 16, 2026

How WOSB Set-Asides Open Federal Media & Training Contracts
Government Contracting 6 min

How WOSB Set-Asides Open Federal Media & Training Contracts

Woman-Owned Small Business certifications unlock sole-source and set-aside opportunities. Here's how set-asides work and how media and training NAICS qualify.

Aug 22, 2026

Shipping an AI-Powered MVP in Weeks, Not Quarters
Technology & AI 8 min

Shipping an AI-Powered MVP in Weeks, Not Quarters

A practical playbook for scoping, automating, and launching a minimum viable product with AI agents — without rewriting your stack.

Aug 15, 2026

Drone Cinematography for Story-Driven Brand Films
Media & Production 5 min

Drone Cinematography for Story-Driven Brand Films

Aerial coverage isn't just B-roll. How to integrate drone shots into narrative structure for fundraising and recruitment films.

Aug 4, 2026

Designing Donor Campaigns That Measure What Matters
Marketing Strategy 7 min

Designing Donor Campaigns That Measure What Matters

After our Communications Excellence Award work, we unpacked how to set measurable engagement goals before a single video shoots.

Jul 28, 2026

Reading the Pipeline: Turning SAM.gov Notices into Pursuit Decisions
Government Contracting 6 min

Reading the Pipeline: Turning SAM.gov Notices into Pursuit Decisions

Our RileyGov AI pipeline monitors the contract pipeline in real time. Here's the framework behind a 'Pursue Immediately' recommendation.

Jul 19, 2026

Compliance Training That People Actually Watch
Media & Production 5 min

Compliance Training That People Actually Watch

Video-based compliance training outperforms slide decks. Scripting, pacing, and measurement for agency and enterprise LMS rollouts.

Jul 10, 2026

Launching a Roku Channel: What Content Creators Need to Know
Media & Production 6 min

Launching a Roku Channel: What Content Creators Need to Know

Roku reaches tens of millions of TV households, but publishing a channel means meeting spec, content, and metadata requirements most creators underestimate. A practical launch checklist.

Oct 18, 2026

When to Hire a Drone Pilot vs. Shooting Your Own Aerial Footage
Media & Production 5 min

When to Hire a Drone Pilot vs. Shooting Your Own Aerial Footage

A consumer drone shoots great footage. But commercial aerial work has legal, creative, and insurance thresholds that change the decision. A practical guide.

Oct 17, 2026

Website Redesign Without Losing SEO: A Migration Checklist
Marketing Strategy 7 min

Website Redesign Without Losing SEO: A Migration Checklist

A redesign that ignores SEO can erase years of search rankings overnight. The migration checklist that preserves the equity your old site already earned.

Oct 16, 2026

Choosing a Tech Stack for Your SaaS MVP
Technology & AI 7 min

Choosing a Tech Stack for Your SaaS MVP

The stack you pick for your MVP shapes cost, hiring, and speed for years. A decision framework for choosing a SaaS tech stack that's fast to build and survivable to scale.

Oct 14, 2026

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